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30 Days of Ilana Organics Brightening Skin Serum

A great deal of research and time goes into making sure Ilana products are safe and effective. But once they’re out there it’s always exciting for us to see it at work in real time with a range of skincare needs and wants. Our new series is going to occasionally show up in your feed as we check in with people from the Ilana community who have been asked to try our products for extended periods.
So this week we’re documenting the ongoing experiences of two women who have begun using Ilana Organics Brightening Skin Serum for the first time. They have pretty diverse needs as you will see. So introducing our players:

Karen is 21 and has had to deal with acne for quite a while. Her skin is super sensitive and she’s allergic to many ingredients. Shikha is 45 and has skin that tends towards dryness and though breakouts are rare she wanted a more even skin tone and is hoping to shed the dullness. Developing a youthful glow is always a big plus.

So what were your thoughts on beginning this challenge?
Karen: ​I have so many issues with my skin that I was a little wary. I was afraid this would be one more thing that didn’t work or that caused an allergic reaction. I was diagnosed with PCOD and so hormonal imbalances have something to do with my skin breakouts. What I eat matters -- overriding sugar or dairy cause flare ups.
Shikha:​ I never had much of a routine other than washing off make-up and moisturizing before bed. I seldom use soap. My skin is dry and tends to look grey when not moisturized. And I thought patchiness and dark spots are just some of the things that come with age. I was happy to take the challenge but was sceptical that there would be any real difference.

What is your routine with the serum?
Karen​: I’m using the brightening serum for spot treatments/ hyperpigmentation. Mostly only at night before bed. Didn't go for the clarifying serum because of an allergy to tea tree oil. I checked with Ilana and they said to try this as a spot treatment.
Shikha: ​I've been using the serum twice a day; in the morning just after washing my face and the last thing at night before bed.


What are your initial experiences and thoughts?
Karen: ​For the first 2 days I​ ​felt some initial breakouts, but I continued because I had been forewarned about possible purging, a term used to describe when your skin is expelling impurities. It is certainly soothing and has been helping my acne subside faster. Its been 10 days so far. I’m hopeful about this.

Karen’s Skin Before and After using the Skin Brightening Serum for 7 days

 Karen’s skin before and after using the Skin Brightening Serum for 7 days

Shikha:​ First I have to say I just LOVE the aroma! Feels so spa-like I want to close my eyes and get some cucumber slices on. It feels like pampering my skin. I had no adverse reactions thus far but would love to see whether this makes a difference to uneven skin tone and dark patches. I feel like there is a little evening of tone, but I’m not sure yet whether this is a change or just the usual ups and downs. I can never judge my own skin and I guess the photos and feedback will tell us whether its working.

Shikha’s Skin Before and After using the Skin Brightening Serum for 7 days
So far so good for these lovely ladies! We’re going to check in with them at the 30 Day mark. Watch this space for more!

Do let us know in the comments which product you’d like to see stand up to the challenge!


*UPDATE ON 19th JULY, 2020*


We all want instant results when it comes to skincare and advertising that promises instant transformations doesn’t do much to help. Part of the reason why we end up with so many products on our shelves has to do with how much we crave some control over how our skin behaves and how much care it needs. Sometimes however its the slow and steady practices that have the real magic; they just don’t feel like that in the beginning when you’re starting out. And because we understand how it feels for you here’s an update on our product trial of one of our favourites at Ilana-- Papaya and Lemon Brightening Skin Serum. You met Karen and Shikha three weeks ago, when they had been using the serum for 7 days. Now this is after 30 days of using the serum.

The Routine
Karen: I continued to use the serum only at night just before bed, and post washing up. My routine involves using a hypoallergenic pH-balancing face wash, followed by a toner (Karen’s using rosewater because she’s run out of toner and can’t replenish yet on account of the lockdown). Then I use a tiny amount of the serum as a spot treatment for my acne scars.

Shikha: I’ve been using one pump of the serum morning and evening. Each morning just after I wash my face, and at night, just before getting into bed. I found that I didn't need an additional moisturiser, especially since the rains began and it got so humid. I especially like using the serum at night because the aroma is so calming I’m all ready for bed!

How do you feel about the effect of the treatment?
Karen: I have very sensitive skin and my acne breakouts are related to what I eat. If I binge on oily fat foods chances are, I’ll have a breakout the next day. But I noticed two differences since I’ve begun on the serum. For one, the scars and patches have certainly lightened and I don’t know if its the serum but my breakouts have been subsiding faster.

0-10-30 days of using the Brightening Skin Serum for acne scars

Shikha: I’ve never been very successful at sticking to skincare routines, being more of the slap-on-some-moisturizer-on-the-go kind of person. But how I operated at 20 is just not enough, especially with my very dry skin. The brightening serum however is as hassle-free as it gets and it was easy to stick to the twice-a-day routine. And after 30 days I still have more than half the serum left in the bottle. I would recommend it as a worthwhile investment. Can’t go wrong with this gentle and effective stuff.
I do feel my skin looks less patchy, with fewer tonal differences. 

What are people saying around you?
Karen: I’ve been told my skin has a glow and looks brighter and clearer, that too from family who have been seeing me constantly because we’re all in lockdown together. It makes me feel really hopeful about my skin sorting itself out-- like one day I won't have to live with acne anymore and there won’t be any reminder scars either.

10 days to 30 days of using the Brightening Skin Serum for Karen

Shikha: Family seems to think my skin is looking uniform and clear. Also, getting lots of feedback that I’m glowing, that even on video chats with far-flung friends. Yaay!

10 days to 30 days of using the Brightening Skin Serum for Shikha


Preeti Iyer

Super Awesome product…Am loving it…its been a month now am using it daily before bedtime and it has worked visible wonders on my face…my skin looks brighter n has lightened my pigmentation marks…m happy

Tanaya Nair

Hi! I’m 22 and I have very similar skin to Karen. I mostly breakout during my period and then I have a window of clearer skin. I’ve been using a toner and a skin brightening serum from Ilana before bed when I wake up. My scars have begun fading and even my period breakouts are smaller and subside quicker. I’m honestly happy that I finally found something that works for me.

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