ILANA

Soft Blur

CREAM CONCEALER & FOUNDATION WITH SPF 50 & PA++++

MRP 690.00

*inclusive of all taxes

Color:
  • DISPATCHES within a day
  • FREE shipping on prepaid orders

Conceal, Protect and Voila! Even skin with SPF benefits! The Soft Blur 2 in 1: Concealer + Foundation is the ideal match for the times when you want to cover up in confidence. The luscious texture makes the application a breeze and SPF 50 with PA++++ protects your skin from sun damage; easy to store, easier to apply. Use a brush or even the tips of your fingers, no matter what, it will blend like butter.

The Soft Blur now comes in a 5gm pot. 

Fair is now Sun's Out, Luminous is now Beach Please, Tan is now Pebble. 


Dewy Skin Natural Finish

Easy To Apply

Sensitive Skin Friendly

Customer Reviews

Based on 172 reviews
70%
(121)
16%
(27)
9%
(15)
5%
(9)
0%
(0)
D
Disha Vora
Age: 18-24 years
Skin Type: Oily, Combination
Skin Concern: Acne

Soft Blur

D
Debosri purkayastha
Age: 35-44 years
Skin Type: Dry

Soft Blur

S
Shivali Kudtarkar
Age: 25-34 years
Skin Type: Dry
Skin Concern: Dryness

Soft Blur

P
Priyanka Ray
Age: 35-44 years
Skin Type: Normal
Skin Concern: Anti-Ageing
Ilana soft blur

Excellent product, blends so well and gives a natural look. This is now my most go-to product for makeup.

N
Nisha Narayanan
Age: 25-34 years
Skin Type: Normal
Skin Concern: Dullness
Really very very soft foundation.

Nice and clean foundation because you won't feel something heavy on your skin , it's simple light and not cakey. Those who want simple and natural coverage go for it . Good for daily makeup use Which won't hurt your skin .

What Matters

Know what goes into the making

Jojoba Oil

Kokum Butter

Fractionated Coconut Oil

Other Ingredients

Caprylic Capric triglyceride (Fractionated Coconut Oil), Bees Wax, Mica, Vitamin E, Magnesium Stearate, Kokum Butter, Jojoba Oil, May contain: [+/- iron oxide ci 77491, 77492, 77499, 77891] ~and nothing else

 

100% natural ingredients

Ethically sourced mica from legal gated communities that don't employ child labour.

HOW IT WORKS

Watch, try and become an expert

Get Into The Jar
Apply Evenly, Under Eyes, Cheeks, Spots
Go Ahead Use It On Your Whole Face.
Get Into The Jar
Apply Evenly, Under Eyes, Cheeks, Spots
Go Ahead Use It On Your Whole Face.
Hear it from the founder, Nikita Deshpande
This is my holy grail, simply because the texture is super dewy and blendable. I dont like the fact that putting makeup everyday means your face has to stew in ugly chemicals for hours together. This formula makes your skin breathe, its like a pot of skincare in a jar. Eventhough we use Coconut oil as the base, its formualted to have a low comedogenic rating, which makes it perfect to be used even when someone has oily skin. Its my go to for achieving that NO MAKEUP makeup look.

Directly from an influencer

HOW IT WORKED

We heard you fall in love with the product

Customer Reviews

Based on 172 reviews
70%
(121)
16%
(27)
9%
(15)
5%
(9)
0%
(0)
D
Disha Vora
Age: 18-24 years
Skin Type: Oily, Combination
Skin Concern: Acne

Soft Blur

D
Debosri purkayastha
Age: 35-44 years
Skin Type: Dry

Soft Blur

S
Shivali Kudtarkar
Age: 25-34 years
Skin Type: Dry
Skin Concern: Dryness

Soft Blur

P
Priyanka Ray
Age: 35-44 years
Skin Type: Normal
Skin Concern: Anti-Ageing
Ilana soft blur

Excellent product, blends so well and gives a natural look. This is now my most go-to product for makeup.

N
Nisha Narayanan
Age: 25-34 years
Skin Type: Normal
Skin Concern: Dullness
Really very very soft foundation.

Nice and clean foundation because you won't feel something heavy on your skin , it's simple light and not cakey. Those who want simple and natural coverage go for it . Good for daily makeup use Which won't hurt your skin .

ILANAITES SAY

She say, They say, We say

This concealer bottle is my second product from Ilana Organics and i picked it up because i quite liked their Beet Tint. This product really impressed me, it has a beautiful creamy texture that when you apply and rub it on to you skin it provides a natural coverage, that loooks like skin and that is what i love about the product. its super easy to blend and i love using it with my fingers as well as a brush, if you want a natural coverage you should go for your fingers and if you would like to built it up then apply it with fingers first and then pat it down with a brush. if used correctly, it makes your skin look almost bare like you are not wearing any makeup at all. Texture of the product seems very emollient which i really like and can be compared to Elizabeth Arden pot concealers. having said that, you do need to moisturize first but that goes for any cream product. oh and also, being a cream product you would have to set it with powder, otherwise it tends to move. i really really like it and the fact that its clean beauty product is amazing as i am trying to ditch chemicals in my beauty routine. and lastly I picked up the shade luminous which is a perefct match for me and i am NC 30 in MAC but the product tends to match my skin even in days when i am lighter like in winters but just rubbing it into skin so i guess it adjusts to your skin. all in all a great product

Huma Mehfooz

I am not used to put very much make up on, but using this one is so easy and the formula feels so fresh, doesn't really gives you a make up feel, but still makes you feel full decked up all day.

Kirty Agarwal

I have tried a lot of foundations in the past but they either made my skin look flakey and patchy or it just dint blend properly. But this one blends so perfectly and keeps the skin moisturised and lasts for over 7 hours. It might look really small but will definitely last long because very little is enough. It comes in three shades, the Luminous is what I got. If you are someone who does not like to layer your skin with different products, this one is perfect. Also, all natural!

Sanika Kelkar

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